Better, Cleaner Source Code for Higher Search Engine Rankings
One of the most important factors in SEO is the optimization of the source code of your HTML pages.
Basically, the longer it takes search engine crawlers to get to relevant content in your pages, the lower it will rank your pages in results. If your content is buried in nested table after nested table, or if you include lengthy CSS styles or application scripts in your HTML documents, it will take longer for the crawlers to spider their way through these lines of code to get to the content of your site.
Web Sites often contain all CSS styles (which alternatively can be added to external CSS sheets and linked-to) and scripting functions (which can also be kept in external linked files) – these amount to hundreds of lines of code above the main content of the pages that the crawlers must spider through before they see what each page is about.
There are also certain coding structures and techniques that can get your site flagged for "spamming" - so-called "Black Hat" SEO practices that are not only frowned upon but can result in your site being banned and removed from search engine indexes.
Our SEO experts are well-versed in the best coding practices and methods for ensuring that your site's relevant content is both visible and acceptable to search engine crawlers such as Googlebot. Let our knowledge and experience work for you as we evaluate and optimize your site's source code. |
